Following Up Facebook Ad Leads With AI: A Catford Salon Example
You paid for the click and the form fill. The cheapest improvement is usually answering the lead quickly, not buying more of them.
For automating follow-up after Facebook ad leads in Catford, Dean Keating builds agents that reply to each new lead within minutes and keep chasing until they book or say no. He works remotely from Horndean, Hampshire; the first call is free. Call or WhatsApp 07418 627304.

Want to talk this through for your own business? Message Dean on WhatsApp. Dean publishes catford.co. This is his own service, not an independent recommendation or ranking.
Prefer to call? 07810 666662
The cost of a slow reply
An ad lead has just shown interest, and the interest fades. If the first message comes the next morning, you are competing with whatever they looked at in the meantime. Money is already spent by the time the form arrives, so the follow-up is where an ad either pays or does not.
An offer from a salon
Catford.co lists 22 beauty salons and 10 nail salons (counted 10 October 2026). Suppose one of them runs a Facebook ad for a first-visit offer. Leads arrive as form fills at all hours, including evenings, when the salon is busy with clients. Those who hear back quickly with a time to book are more likely to come. The rest cool off.
The set-up is short. The lead form feeds a system that sends a first message by WhatsApp or email, offers booking times, follows up if there is no answer, and tells you which leads booked. If a lead asks something unusual, it passes the conversation to a person.
What his website adds
Dean Keating's website says he has more than ten years in marketing and has driven more than a million orders through Meta ads. That is his own claim and we have not verified it. It does mean he approaches this from the advertising side as well as the automation side. He also builds websites and does SEO.
The jobs on his list
Replying to new enquiries within minutes, day or night; following up until they book or say no; confirmations and reminders; passing awkward cases to a person; and a weekly report.
Be careful with
Ad-platform rules about how lead data is used, and your own privacy notice. Ask any installer how consent and data storage are handled, and get the answer before the ad runs.
Process
A free call, an audit, the build and install, then training and support. He starts with the task that makes the biggest difference, and the free call leaves you with a plan you can use with or without him.
Where he is
Horndean, Hampshire; remote anywhere in the UK. His website says he can visit in Hampshire or nearby.
Cost
Not published; given after the free call, no obligation.
Contact
Call or WhatsApp Dean Keating on 07418 627304, or email dean@deankeating.com. See the Dean Keating profile on Catford.co. Websites: ai-agent.deankeating.com and deankeating.com.
About this guide
Catford.co is published by Dean Keating, who also runs the service described here. He is based in Horndean, Hampshire, not in Catford, and works with Catford and south-east London businesses remotely. If you want someone in the room, say so on the first call and look at Catford-based providers too. This guide recommends our own service, so compare it with other providers before you decide.
From the publisher of Catford.co
Book a free AI call
Free, no obligation. With Dean Keating, the publisher of Catford.co. Based in Horndean, Hampshire; works with Catford businesses remotely.
Call 07418 627304Book my free AI call →Frequently asked questions
- Who in Catford can automate follow-up after Facebook ad leads?
- Dean Keating builds AI agents that reply to each new ad lead within minutes and keep following up until they book or say no, working remotely from Horndean, Hampshire. Call or WhatsApp 07418 627304.
- Does he run the ads too?
- This service is the follow-up. His website says he has a background in Meta advertising, but the AI service described here is about what happens after the lead arrives.
- How quickly does the first message go out?
- His website says within minutes, day or night.
- What about data and consent?
- Ask on the free call how lead data is stored and used, and check it against your privacy notice before the ad runs.
Share this article